What genre of music does Ruff Ryders primarily focus on?

Ruff Ryders primarily focuses on hip-hop and rap, which is evident through their influential contributions to the genre since their inception in the late 1990s. The movement, spearheaded by key artists and producers associated with the Ruff Ryders label, emphasized hard-hitting beats, lyrical storytelling, and a distinctive cultural impact on urban music. The label is best known for nurturing artists like DMX, Eve, and The LOX, who have all played significant roles in defining and popularizing hip-hop and rap. Their productions often feature elements of street-oriented themes, energetic performances, and collaborations that resonate strongly within the hip-hop community. This connection to the broader cultural movements within rap and hip-hop makes the focus of Ruff Ryders unmistakably centered in this genre.